Startup Swiftly Systems Inc., which develops software tools that retailers use to increase sales on Monday announced that it has secured a $100 million funding round led by BRV Capital Management.
The Series C round comes six months after Swiftly secured another $100 million investment. The startup, which has raised a total of $210 million to date, is now reportedly valued at between $1.1 billion and $1.2 billion.
What is Swiftly ?
The Swiftly® digital ecosystem empowers retailers to grow sales and build loyalty, while enabling brands to reach more shoppers through retail media networks. Swiftly’s technology harnesses the power of AI to help retailers build strong digital relationships with customers and deliver amazing sales results.
Their mission and vision
With all of these factors coming to play in the current competitive market, consumers expect retailers to provide a shopping experience that’s balanced between digital and in-store options. Through its comprehensive technology stack, along with a best-in-class retail media network, Swiftly provides the solutions for brick-and-mortar retailers attempting to make a digital transition that will help them thrive in the market.
“Our mission is to empower brick-and-mortar retailers to move from analog to algorithms, as winners in this new era of commerce will be determined by how fast they can reinvent their business to capture shoppers digitally and monetize those digital relationships,” said Henry Kim, co-founder and CEO of Swiftly. “We are grateful to BRV Capital for their support that will enable us to turn today’s brick-and-mortar retailers into tomorrow’s omnichannel leaders.”
Swiftly is democratizing the technologies once monopolized, in a way that will foster more equitable competition. Additionally, retailers can generate new revenue from advertising dollars and empower brands to yield better analytics and higher return on ad spend, all while offering customers a more personalized and connected shopping experience.